Why Four Leaf?
A single leaf is the only difference between a three-leaf and four-leaf clover. One is picked up and the other is passed over.
Customers are busier than ever, constantly inundated with ads and other noise. That’s why differentiating your brand is crucial to long-term success.
But it isn’t enough to simply have a differentiator. You need to be able to clearly communicate your value in a way that inspires your clients to feel something, something that drives them take action, like picking up a four-leaf clover.
From storytelling to strategy, we focus on building your foundation using clarity, empathy, and authenticity to attract your ideal clients.
Let us help you stand out in a field of threes.
Learn more about who we work with and our founder.
WHAT SETS US APART
Build a Strong Foundation for Your Marketing.
If you’re responsible for marketing, chances are you’re busy enough managing the daily operations and don’t have the bandwidth to create foundational assets and strategies.
To alleviate some of your workload, you hire an agency to handle the tactical execution. But those tactics need messaging, something that hasn’t been revisited in some time, so you share a web page or old email copy created for an entirely different purpose. As a result, the ROI is underwhelming.
There are two problems with this approach: (1) tactics without a strategy don’t work and (2) messaging without a clear story doesn’t resonate. This scenario is not unique.
We work with small business owners and marketers to focus on the big picture. From storytelling to strategy, we spend the time to build (or patch) your foundation through clear messaging and an integrated strategy.
Working with our founder, Meg Amis, you’ll get 1:1 strategic guidance, strategies, and structure that you can use to run your marketing efforts (or hand off to an agency). Meg has worked in and with dozens of organizations to help them build solid marketing foundations, so their marketing tactics perform better.